Frost Fairs on the River Thames

Frost Fairs on the River Thames

話題沸騰中の Frost Fairs on the River Thamesについて、主要な情報を整理して公開しています。

The Thames wasn’t always the sluggish, muddy channel we know today. Back then, the river was wider and shallower, and the old London Bridge acted like a dam, slowing the flow to a crawl.

Add a few particularly brutal winters during the Little Ice Age—a period when Europe got so cold that the Baltic Sea froze over—and bam, you’ve got a six-foot-thick layer of ice. It wasn’t just cold; it was “your breath freezes into tiny icicles on your mustache while you complain about the price of roasted chestnuts” cold.

The first fair is a royal riot

The first recorded frost fair happened in 1608, but the most legendary one was in 1683-84. That winter was so severe that the ice lasted two months, and the river became a sprawling, rowdy carnival.

King Charles II wasn’t about to miss this. He showed up with his entire court, roasted an ox on the ice, and probably tried to buy a tin whistle from a vendor. At one point, a printer set up shop and sold “certificates of authenticity” proving you’d been on the frozen Thames—because nothing says I survived winter like a slightly smeared piece of parchment.

加藤 愛美
著者

加藤 愛美

マーケティングと消費者心理のトレンドを分析し、現代のヒット商品の背景を読み解きます。